Company Overview

Family owned California-based organic medjool date company
David Kohl, Greg Willsey
Head Office:
Los Angeles, CA
Food & Drink


Joolies brings delicious, organic medjool dates from their palms to yours as a delicious, healthy on-the-go option for snackers everywhere. Medjool dates, also known as the king of dates, are a great source of energy, have a low glycemic index, and are full of beneficial nutrients. To ensure the best possible quality, Joolies dates are handpicked from the tree and carefully packed at peak ripeness.

A joint partnership between the Kohl Family Farm and Venice Brands, Joolies is on a mission to share the nutritious goodness of organic medjool dates grown in the sunny Coachella Valley of Southern California.



David Kohl & Greg Willsey

Joolies co-founder, David Kohl is the managing partner of La Quinta Date Growers, a family owned date farm located in Coachella, California. The family is one of the largest producers of organic Medjool dates in the United States.

The farm was one of the first date producers to become organic. The Kohl operations have always been at the forefront of environmental awareness, global best practices and efficient farming technology by working with international experts to improve all their farming techniques.

These innovations include commissioning the most modern and safest equipment. Working with the equipment manufactures and air quality management district, they customized equipment in order to meet the highest environmental standards while creating a safer workplace for their employees. The farm operates drip irrigation and effective water management systems so every drop of water can be fully utilized.

Kohl Family Farm decided to partner with Venice Brands to create a vibrant and playful lifestyle brand worthy of this under-appreciated California Superfruit – the organic medjool date!

David is a passionate surfer. If there is a swell, come meet him in the water.


Contact Information

Los Angeles, CA
Press Contact:

Social Media

Press Articles

Joolies brand debuts at Expo West
Yahoo Finance

Joolies, a new organic medjool date company is celebrating its official launch at Natural Products Expo West in Anaheim, California this March.

Bringing organic medjool dates straight from farm to global snacking market
Perishable News

Joolies will be co-exhibiting in the North Hall, Booth N2330 with The Osso Good Company, another Venice Brands company.

US and Europe first to see new organic medjool date brand
Fresh Plaza

A California medjool date grower is looking to reinvigorate the category and move dates into the position of a desirable lifestyle brand as they launch their new date products.

The 9 best brands we saw at expo west 2019

Last week, we walked the worlds largest tradeshow treadmill, also known as Expo West. This is the Superbowl of the natural and organic food industry, with some 85,000 folks in attendance and thousands of brands for four days of delicious designs and samples galore.

We asked influencers to pick their favorite products and trends from natural products Expo West 2019
New Hope Network

Abigail of The Running Carrot chose Joolies Organic Medjool Date Syrup as her favorite.

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